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[You must be registered and logged in to see this link.]'s
new home in Stratford could be called the Westfield Stadium when the
club take up residence at the start of the 2014-15 season.The shopping giant is believed to be involved in informal talks with the Hammers over the naming rights to the [You must be registered and logged in to see this link.].A
final agreement is some way off as the Hammers have just started the
'procurement and planning' process of the arena, which will play host to
the [You must be registered and logged in to see this link.] next year.Decisions still have to be made by West Ham and [You must be registered and logged in to see this link.]'s
joint legacy partnership over how the conversion of the stadium from an
athletics venue to one suitable for football will be paid for.Selling
the naming rights to the new ground is one possibility. Any deal could
be worth in excess of £20million should the Hammers regain their place
in the [You must be registered and logged in to see this link.] at the first attempt next season under new manager [You must be registered and logged in to see this link.].[You must be registered and logged in to see this link.]
was employed by West Ham as the professional advisor for the planning,
design and construction elements of their bid for the stadium.The
company came to the public's attention in 2008, when it opened a
£1.6billion shopping centre in Shepherd's Bush which covers the size of
30 football pitches. The Westfield Group is also building a £1.5bn
shopping complex in Stratford which will open later this year and the
stadium sponsorship would be a natural extension of its presence in the
East End. It is estimated that West Ham will have to spend £100m
converting the venue into a football ground. The majority of the money
will be raised via a £40m loan from Newham Council and the sale of the
club's current [You must be registered and logged in to see this link.]
home, which could bring in up to £40m. Any new naming rights for the
stadium will also help boost funds. Arsenal negotiated a 15-year £100m
deal with Emirates when they moved into their new stadium in 2006.Any
potential deal between West Ham and Westfield is already being seen as
hugely beneficial to both parties, especially if the Hammers can win
promotion back to the Premier League. There was no comment from either
party today but constructionenquirer.com is reporting that talks have
already taken place between the club and Westfield.No final
decision can be made on naming rights until the club in conjunction with
Newham Council sign a lease for the stadium with the [You must be registered and logged in to see this link.]. All parties will also have to wait to see if [You must be registered and logged in to see this link.] and Orient are successful in their applications for a judicial review into the bidding process.
new home in Stratford could be called the Westfield Stadium when the
club take up residence at the start of the 2014-15 season.The shopping giant is believed to be involved in informal talks with the Hammers over the naming rights to the [You must be registered and logged in to see this link.].A
final agreement is some way off as the Hammers have just started the
'procurement and planning' process of the arena, which will play host to
the [You must be registered and logged in to see this link.] next year.Decisions still have to be made by West Ham and [You must be registered and logged in to see this link.]'s
joint legacy partnership over how the conversion of the stadium from an
athletics venue to one suitable for football will be paid for.Selling
the naming rights to the new ground is one possibility. Any deal could
be worth in excess of £20million should the Hammers regain their place
in the [You must be registered and logged in to see this link.] at the first attempt next season under new manager [You must be registered and logged in to see this link.].[You must be registered and logged in to see this link.]
was employed by West Ham as the professional advisor for the planning,
design and construction elements of their bid for the stadium.The
company came to the public's attention in 2008, when it opened a
£1.6billion shopping centre in Shepherd's Bush which covers the size of
30 football pitches. The Westfield Group is also building a £1.5bn
shopping complex in Stratford which will open later this year and the
stadium sponsorship would be a natural extension of its presence in the
East End. It is estimated that West Ham will have to spend £100m
converting the venue into a football ground. The majority of the money
will be raised via a £40m loan from Newham Council and the sale of the
club's current [You must be registered and logged in to see this link.]
home, which could bring in up to £40m. Any new naming rights for the
stadium will also help boost funds. Arsenal negotiated a 15-year £100m
deal with Emirates when they moved into their new stadium in 2006.Any
potential deal between West Ham and Westfield is already being seen as
hugely beneficial to both parties, especially if the Hammers can win
promotion back to the Premier League. There was no comment from either
party today but constructionenquirer.com is reporting that talks have
already taken place between the club and Westfield.No final
decision can be made on naming rights until the club in conjunction with
Newham Council sign a lease for the stadium with the [You must be registered and logged in to see this link.]. All parties will also have to wait to see if [You must be registered and logged in to see this link.] and Orient are successful in their applications for a judicial review into the bidding process.
